Welcome to Yawn
I dreamt up Yawn because I was finding it increasingly hard to relax - and the women in my life were feeling the same. I wanted to make beautiful nightwear that gives you a hug; that says it's ok - good even - to slow down.
Happy dreaming.
Love Alice x
Hidden details to make you smile
Sky ramble. Who doesn’t love time spent cloud-spotting? Let your mind wander and daydream – you might see a ram appear amongst the clouds. Shop now
Pixie. Come on a walk with Yawn into a forest of English bluebells and find a little gnome we've drawn amongst the flowers.. Shop now
Bums and Roses. The one with the bum. Inspired by the women’s pond in London’s Hampstead Heath and the joy of wild swimming. Shop now
What makes Yawn special?
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Soft, smooth, and naturally breathable. Standard cotton has a 150 thread count; ours packs in 284.
Organic cotton. It's stronger, uses 88% less water, 62% less energy and contains no toxic chemicals.
Hand drawn details. There are stories to be found. Of lost balloons, skinny dips and forest wolves.