Luxurious organic cotton nightwear, designed for women, made to last. 

This year, go slow and rest easy. With GOTS organic certified cotton in the highest thread count; quirky prints hand-drawn in our London studio; thoughtful details, carefully designed, responsibly made.

Go slow, rest easy

We believe that in a world moving ever faster, what really matters is to take our time.

We do things the right way, not the fast way. Extraordinary details that feel great - from bespoke organic fabrics, to hand drawn prints.

We think long term. Making thoughtful things that not only last, but get better with age. For a positive impact on our environment, and for our customers.

We're taking our time. An independent business, building slowly, without compromise, so you can rest easy.

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Hounds of Love print organic cotton pyjama set, blue PJ Sets Yawn

Hounds of Love 

A quirky take on the classic houndstooth
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Pencil Stripe print organic cotton pyjama set, pink PJ Sets Yawn

Pencil Stripe 

A literal stripe... spot the pencil
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Port in a Storm organic cotton pyjama set grey PJ Sets Yawn

Port in a Storm

The one with the hidden whale
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THE COTTON LAB

88% less water. 62% less energy. No toxic chemicals. And only 0.7% of it in the world.

Fabric is the single, most important element in creating Yawn’s products; it’s why our customers come back and why we make it bespoke. We spent years creating our Superfine "00" cotton - now, we're making it organic

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Sleep soundly with GOTS-certified cotton:

– Organic cotton is grown without the use of toxic and persistent pesticides, and synthetic fertilizers

– Soil is nurtured through farming methods such as crop rotation, composting and mulching, which retains moisture in the soil making it viable in the long term

– GOTS prohibits the use of GM (genetically modified) seeds meaning it gives control back to the farmers who are free to save seeds and choose what they grow - normal cotton seeds are controlled by GM giants

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Hand drawn prints

Every Yawn print is drawn or painted by hand in our studio in London, using charcoal, ink or watercolour. Each print with a hidden detail for you to find, in your own time.

Discover Hounds of Love. The classic hounds tooth print is reimagined in our London studio using black ink and brushstrokes, complete with a fox and hound. Celebrating our Britishness - the Yawn way.

Explore Hounds of Love

Soft, smooth, and naturally breathable. Standard cotton has a 150 thread count; ours packs in 284.

Organic cotton. It's stronger, uses 88% less water, 62% less energy and contains no toxic chemicals.

Hand drawn details. There are stories to be found. Of lost balloons, skinny dips and forest wolves.